How do consumers dispose of products? Are there differences in age, gender, ethnicity/race etc, and/or types of products and method of disposing?

1, Consumers learn from product choice, purchase, use, and disposal. Do consumers always learn everything correctly about products? Do they always follow directions?

2, Describe a product that is successful and a product that is failing due to poor consumer learning.

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3, How do consumers dispose of products? Are there differences in age, gender, ethnicity/race etc, and/or types of products and method of disposing?

4, What are the implications for marketers?

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