Chick-fli-A in China

Description

Chick-fli-A in China   Your will prepare a report, including recommendations, for an actual company’s overall entry strategy into a foreign market. Your strategy should include attention to Strategy for the foreign country we propose entering- Cultural environment of the country you propose entering, the entry and organizational strategies the company should advance, including management challenges associated with your recommendation. This analysis should integrate the readings and cases for the course in the context of the actions of a specific firm   Objective:  Your will prepare a report, including recommendations, for an actual company’s overall entry strategy into a foreign market.     Target Audience:  The senior leadership of the actual company.

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