Ad Campaign

Develop an advertising campaign for our MBA program. Your campaign can focus on a very specific segment, or very widely applied. Your campaign is due at the end of Session 8. You may use Word, PowerPoint, Desktop Publisher, Excel, or any combination of these programs. This campaign needs to include:

  • Budget
  • Timeline
  • Media selection
  • Samples
  • Justification/rationale

Due Friday (tomorrow)

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